Nationwide: The People Narrative
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“Chaos has helped to reignite the creativity across our content. They get the brand and deliver every time. ”
Daisy Payne, Head of Brand, Nationwide
Sectors:
The brief – go big, for a big moment. The official coming together of Nationwide and Virgin Money.
This film was all about bigging up what it’s like to work at Nationwide, inspiring current employees, and to excite those coming from Virgin Money.
We used real employees, with their own UGC content projected onto the studio walls, to humanise the narrative, and make the audience believe the story that’s being told.
